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Admins can access the backend dashboard. Creators can sign in with Google to request approval or open their creator metrics.
Latest User Feedback
Most recent in-app submissions
Top Feature Requests
Highest vote count
Recent Support Emails
Latest inbound messages
Discovery funnel
App Store Connect data lags ~1–2 days; each card shows the day it's current through.Purchase funnel
Trial starts and conversions from App Store Connect subscription reports (an Apple-sourced cross-check of RevenueCat).Live metrics
Real-time view of users, paywall activity, revenue, AI, onboarding, notifications, and feature use across Pep AI.
Top Signals
Fastest read on what deserves attention right now.
Endpoint Coverage
Which underlying dashboards contributed fresh data.
Daily Revenue
Recognized RevenueCat revenue by day.
Weekly Revenue
Revenue rolled up by ISO week.
Daily Ad Spend
TikTok, Instagram / Meta, and Apple Search Ads spend totals.
Revenue vs Ad Spend
Daily recognized revenue compared with entered ad spend.
Cumulative Revenue
Running total of recognized revenue.
MRR Trend
Monthly recurring revenue from daily revenue (daily × 30).
Platform Spend & Revenue
Paid ad spend vs attributed RevenueCat revenue by platform.
Daily Financials
Revenue, ad spend, net, MRR, and cumulative revenue by day.
| Date | Revenue | Ad Spend | Net | MRR | Cumulative |
|---|
Weekly Financials
Revenue, ad spend, and net profit rolled up by week.
| Week Start | Revenue | Ad Spend | Net | Days |
|---|
Platform Breakdown
Spend and attributed revenue by paid ad platform for the selected window.
| Platform | Spend | Attributed Revenue | ROAS |
|---|
Influencer Performance
Referral Link Attributed Users Over Time
Referral Code Entries Over Time
Referral Link & Creator Code Attribution
Referral Link & Creator Code Paid Users
Revenue per Influencer
Creator Code Attribution
Creator Code Paid Users + Conversion Rate
Referral Link Attributed Users
Referral Link Paid Users + Conversion Rate
Traffic Source Breakdown
Referral link attribution metrics
Referral link attributed users and downloads are unique app users with AppsFlyer deep-link or install attribution tied to creators and referral links. Deep-link clicks are shown separately from broader AppsFlyer attribution so this view compares more directly with AppsFlyer install attribution.
| Creator | Code | Attributed Users | Deep-Link Clicks | Downloads | Paid Conversions | Paid Rate |
|---|---|---|---|---|---|---|
| Sign in to load referral link attribution metrics. | ||||||
Creator Code Conversion (current paid users)
| Creator Code | Referrals | Unique Users | Paid Users | Conversion Rate |
|---|
Creator Code Groups (fuzzy-matched typos)
| Canonical Code | Total | Exact | Mistyped | Variants |
|---|
Paid Ad Source Breakdown
Paid Ad Users Over Time
Daily Platform Spend
Enter daily spend totals from Apple Search Ads, TikTok, and Instagram / Meta. These totals power spend and ROAS on this screen.
| Date | Platform | Spend | Notes | Updated | Action |
|---|
Paid Ad Attribution (Platform Spend + RevenueCat)
TikTok, Instagram / Meta, and Apple Search Ads traffic found in attribution and traffic source records. Spend comes from daily platform totals entered above; revenue comes from RevenueCat webhook events matched to the same platforms.
| Source | Campaign | Users | Paid Users | Trial Users | Paid Rate | Spend | Revenue | ROAS | Latest Attribution |
|---|
Scenario Assumptions
Baseline comes from historical trend, recent CAGR, and EWMA. Adjust values to model upside or downside cases instantly.
MRR Forecast
Monthly recurring revenue from recognized daily revenue (daily revenue × 30).
Daily Revenue Forecast
Recognized RevenueCat revenue per day, history plus projection.
Total Users Forecast
Cumulative Revenue Forecast
Paid Subscribers Forecast
Scenario Revenue Comparison
Creator Approval
Review creator Google sign-in requests, verify their email, and connect creator codes plus AppsFlyer tracking fields.
Approved Creators
All creator sign-in requests that have been approved.
Analytics Mode
Users with Schedules Setup (admin mode)
| User | Creator Code | Scheduled Protocols | Scheduled Items | Paid | Latest Schedule |
|---|
Recent User Profiles (admin mode)
| User | Created | Creator Code | Traffic Source | Setup | Activity |
|---|
Subscription Profiles (public)
| User ID | Creator Code | Traffic Source | Paid | Trial | Updated |
|---|
Error Logging
Subscription Access (admin mode)
| Identity | Lifetime Pro | Granted | By | Creator Portal | Slug / Visibility | Updated | Actions |
|---|
User Feedback (admin mode) 0
Survey Responses (admin mode) 0
AI Support Bot (admin mode) 0
Unreplied
0
Replied today
0
Total replied
0
Feature Requests (admin mode) 0
Notification Pusher Health
End-to-end Latency & Throughput
Latency by Stage
Iteration Health
Recent Errors
| Time | Reason | User | Job ID |
|---|
Subscription Health
RevenueCat Call Health
Access Check p50 Latency by Hit Type & Total Throughput
Webhook Event Types
RevenueCat Failure Classes
Denial Reasons
Recovery Events
| Time | Outcome | Original Account | Original Email | Receipt Owner RC ID | Intended Recipient | Recipient Email | Flow | Product | Event ID |
|---|
Recent Errors
| Time | Type | Reason | User |
|---|
Recent Denials
| Time | Reason | Flow | User |
|---|
Onboarding Analytics
Drop-off Summary
Started vs Completed
Journey Status
Routine Challenges
Completion by Journey Status
Slide Funnel
| Slide | Reached / eligible | Completed | Drop-off | p50 time |
|---|
Friction Hotspots
Choice Distributions
Recent Incomplete Sessions
| Last seen | Progress | Platform | Version | Journey status | Routine challenges |
|---|
Offer Experiments
Experiment Projects Click to expand
Experiment Projects
Current experiment: none. Select one current project across all experiment types. Clearing current disables active experiment rollout.
| ID | Name | Status | Treatment % | Treatment Offering | Activated |
|---|---|---|---|---|---|
| Sign in to load experiment projects. | |||||
Experiment Test Mode Click to expand
Experiment Test Mode
Assign a specific test user to control, treatment, or a fresh random draw for any saved experiment project. This does not activate the project for live users.
| User ID | Variant | Requested | Assigned | Notes | Actions |
|---|---|---|---|---|---|
| Sign in to load test users. | |||||
Experiment Snapshot
A compact read of the selected window. Views are unique config-served users, deduped by user and variant.
Price Tradeoff Decision
Focused metrics for deciding whether the higher price is worth any conversion-rate drop. Nominal revenue treats 55 USD, 55 EUR, and 55 CAD as the same value of 55; revenue is deduped by RevenueCat webhook event, while conversion and trial rates are deduped by user.
| Metric | Control | Treatment | Delta |
|---|
Assigned Offerings
Unique users by backend-assigned offering. current/default means the control/default RevenueCat offering path.
Recent Funnel Events
Condensed to assignments, paywall opens, exit-offer entries/closures, primary dismiss reasons, and RevenueCat outcomes.
| Time | Type | Variant | Stage | Conversion | Product / Offering | User | Reason |
|---|
Inactive Subscriber Winback
Conversion rate is yearly discount purchases divided by the 16,326 promotional email recipients. Saving here updates the live RevenueCat offering and campaign end time used for eligible winback users.
Winback Snapshot
A compact read of the selected campaign. Views and conversions are deduped by user; the headline conversion rate uses the full promotional email audience.
Purchased Products
Unique RevenueCat product counts for winback cohort conversion events.
Recent Discount Conversions
RevenueCat outcomes attributed to the winback cohort.
| Time | Conversion | Product | Offering | Price | Currency | User |
|---|---|---|---|---|---|---|
| Sign in to load discount conversions. | ||||||
Subscriber retention
Waiting for subscriber engagement data.
Feature breakdown
Sale Paywall
AI Health & Usage
Inference p50 Latency by Route & Total Throughput
Body & Face Scanner p95 Latency
Total Tokens & Calls by Route
Per-route breakdown
Error classes
Pep bot — accepted prompts
Pep bot — errored / refused prompts
Recent AI errors
| Time | Route | Class | User |
|---|
Meal Scan & Logging
Raw scan photos and full results are not stored server-side. This shows scan activity (mode, outcome, response time, input/output size, tokens) and the logged meal results.
Meal scans
| Time | Type | Outcome | Response time | Input | Output | Tokens | User |
|---|
Meal logs
| Time | Meal | Calories | Protein | Carbs | Fat | Fiber | Source | User |
|---|